by Archana Sangili

11, August 2017

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Welcome to the 40th edition of the CX Roundup.
In this blog post, we bring to you the best of customer experience news, trends, and insights around the world.

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by Sheela Narashiman

8, August 2017

Interaction analtyics for banking industry

Artificial Intelligence (AI) is no longer a new jargon in the banking industry. However, what is new is that AI is moving beyond back-end processes to front-end interactions. According to Accenture’s ‘Banking Technology Vision 2017’ study, the banking industry will revolutionize the way it gathers information and interacts with customers. Banks will move towards simpler user interfaces that will help create a more personalized customer experience.

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by Archana Sangili

4, August 2017

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Welcome to the 39th edition of the CX Roundup. In this blog post, we bring to you the best of customer experience news, trends, and insights around the world.

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by Archana Sangili

28, July 2017

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Welcome to the 38th edition of the CX Roundup. In this blog post, we bring to you the best of customer experience news, trends, and insights around the world.

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by Christopher Joel

11, July 2017

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Predictive analytics have been put to extensive use to find out what customers like and what they don’t. Armed with this knowledge, organizations have aligned their campaigns to promote the curate products and solutions based on the insights.

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by Sriram Sampath

6, July 2017

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Customer Journey Analytics is probably the most clichéd phrase in the customer experience ecosystem today. During the course of my discussions with several organizations, I realized that there is a handful who have got it right – both the meaning and the execution. And there are those who are eager to get it right but they lack clarity in execution.

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by Roshini Cherian

4, July 2017

banner memorable omni-channel journeys

It’s that time of the day when your hands are itching to shop on your favourite ecommerce website. You want to buy something that has been on your mind for some time. Your eyes light up as you stumble upon a few promotional banners with great offers.

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by Sethuramalingam B.

22, June 2017

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Technologies, platforms, solutions and application together witnessed this magnificent evolution of customer service. And if we look closely, there are many technologies that come to mind but three out of those specifically stand out.

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by Archana Sangili

16, June 2017

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Welcome to the 32nd edition of the CX Roundup. We eagerly bring to you the best of customer experience trends, news, and insights from around the world. This week, we talk about artificial intelligence, the power of cloud in the customer experience ecosystem, and the driving force of analytics to keep customers happy.   Artificial […]

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by Sheela Narashiman

13, June 2017

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In an age where the customer is king, customer data is an organization’s most important asset, and customer analytics is the key that unlocks the value of that asset. Customer analytics is the systematic examination of customer information. Customer analytics professionals mime data to identify and quantify the impact of customer pain points to deliver personalized and superior experiences. Recently, customer analytics has become the most critical technology investment for enhancing customer experience. For example, organizations use customer analytics to improve product development and service delivery. Some financial services use analytics to prevent compliance and regulatory issues. According to Gartner’s 2017 Customer Experience Innovation Study, customer analytics continues to be the top focus to improve customer experience with over one-third of respondents planning to increase their investments in this technology.

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