by Parameswaran E.K
20, June 2016
The raison d’être of any business is to create value for its customers, employees, stakeholders and investors. However, measuring the most appropriate type of value has been debated time and again.
by Sanjay Kalra
16, June 2016
Servion’s launch of ServEngage at Avaya Engage 2016 was very timely and was well-received by numerous end-customers and partners whom we interacted with very closely during the conference.
13, June 2016
The last mile – The game changer in the race of customer experience. It is the check point that tests the true mettle of an enterprise. Stay tuned for the multi-part blog series on ‘The making of the last mile’.
8, June 2016
Brands must identify the current phases in the journey to help the customer scale up to the next level. It’s where your customer turns into the brand advocate.
by Parvathy H
3, June 2016
When an enterprise decides to go the contact center way, how do they decide how many servers, ports, licenses, instances are required to start the ball rolling? It is not just a number.
31, May 2016
Millennials expect customer service to be offered to them in ways different that are a far cry the traditional approach to assisting customers.
by Sheela Narashiman
27, May 2016
Just investing in better infrastructure and facilities without the customer in mind does not make a favorable equation.
23, May 2016
Omni-channel marketing experience driven by hard analytics will be the reason behind every successful customer interaction, for the retail industry.
19, May 2016
NBAs guide agents with the knowledge of customer preferences at any given time. Customer relationships are further enhanced by this model leading to better business benefits.
by Vimal Abraham
18, May 2016
Shouldn’t anything and everything we do as marketers circle back to the customer? Shouldn’t we as marketers be more buyer-centric than ever before?